Where language
becomes measurement.

AI performance you can see.

1. Pick an appropriate lens (Marketing, Health, Psychology, Sociology, or Technology).
2. Project your texts into the lens and supply one or more variables of interest (customer satisfaction, stock moves, store ownership, human vs. AI, medical condition, etc.).
3. Receive transparent regression equations explaining or predicting your dependent variable, or bring the proxies into your own workflow.
4. Make decisions.